The Italian men and women’s clothier Etro opened on the second floor of the Bal Harbour Shops this month after closing its Merrrick Park location. The luxury brand only has 5 boutiques in the US, and this one is the only in Florida. Jacopo Etro, Creative Director of the Etro Accessories and Leather, Home and Textile collections, was on hand for the opening. He explained the vision for the store, “The new boutique represents the world of Etro, which is synonymous with a ‘Made in Italy’ mentality. Style, high quality materials, natural fibers that are embellished by original designs and innovative colors are the ideals of our brand.”
Etro also noted the store’s color palate, “Vibrant colors are deeply rooted in the brand identity of Etro! The store showcases the Etro womenswear, menswear and accessories collections. The interior of our new shop at Bal Harbour wholly represents the latest generation of Etro boutiques.” All that translates to a vivid shopping experience for Bal Harbour fashionistas.