Calvin Klein Fragrances announces Rooney Mara as the new face of the brand’s new fragrance, Downtown Calvin Klein.
Calvin Klein, Inc., a subsidiary of PVH Corp. and Calvin Klein Fragrances, a division of Coty Inc., announced yesterday that Academy Award® nominated actress Rooney Mara will be featured in the new worldwide advertising campaign for the brand’s latest women’s fragrance, DOWNTOWN Calvin Klein, which will debut in October 2013.