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Terry Richardson Shoots Haute New Equinox Campaign in the Hollywood Hills

You’ll want to kick off the new year immediately after checking out photographer Terry Richardson’s sexy new ad campaign for Equinox.

Richardson snapped the new “By Equinox” campaign at the iconic Stahl house in the Hollywood Hills.

The snaps, which show an ample amount of both male and female skin, gives viewers an intimate peek into the lives of the other half – where provocative and playful meet at their luxurious weekend escape. Each image, dripping in luxury, voyeuristically captures a moment made possible by the Equinox-powered body.

Word such as “Stair Master”, “Dexterity”, “Dominance” and “Action” appear on the stills.

This is Richardson’s third time shooting the “By Equinox” campaign. The advertisements launched on across a variety of print, outdoor, and digital platforms in New York, Los Angeles, London, Toronto, San Francisco, Chicago, Dallas, Boston, Miami, and Washington, DC on January 1.

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New York February / March 2014
New York February / March 2014