Haute Event: A Star-Studded Black Carpet Opens Eli Roth’s Goretorium

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Eli Roth in the exercise machine.

Celebrities bared their souls on Thursday night when they packed into Eli Roth’s Goretorium for the grand opening of Vegas’ first year-round haunt experience. The 15,000-square-foot, $10 million project packed with state-of-the-art scares, bone-chilling special effects and a cast of horrifying characters hosted a private grand opening event.

The evening began with creator Eli Roth performing a “chainsaw” cutting ceremony on the mezzanine level of the haunt, which he brought down to the celebrity black carpet strewn with bloodied white carnations to rev up the crowd. Notable guests that walked the black carpet included musician Dave Navarro, Jabbawockeez, TV personality Corey Miller, Zak Bagans of “Ghost Adventurers,” musician Victoria Asher, DJ Paul of Three 6 Mafia, Omar Doom from “Inglorious Basterds,” Dj Ashba of Guns N’ Roses), Antonio Ballatore of “The Antonio Ballatore Project,” Miss Nevada 2012 Jade Kelsall, actress Shanna Moakler, boxer Zab Judah and actress Elina Madison.

Following the black carpet, Roth escorted guests to the ’60s-inspired Baby Dolls lounge overlooking the Strip to partake in a special moment with world renowned illusionist Franz Harary. The actor/director got comfortable inside a vintage “exercise machine” and twisted his upper body 360 degrees while his legs stayed in one place. Guests gasped in horror when he began coughing up blood and “guts” were thrown into the crowd. The machine sucked a patron inside the contraption, yet Roth came out in one piece.

As the Goretorium characters mingled throughout Baby Dolls, guests were able to enjoy one of the specialty cocktails appropriately named “Eli Roth’s Blood” as they listened to a mash-up of Top 40 beats.

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