Chloe Macintosh
Chloe Macintosh proves that being involved with fashion can come from any type of background. From her early training in Architecture, she developed her knowledge in design and product development. For 10 years, she worked as an Associate Partner in Norman Foster’s London practice developing projects with a highly influential list. In 2007, Chloe joined Brent Hoberman to develop the design tools for his new home project, mydeco. She gained leadership experience as she leaded the mydeco Design Board, and did collaborations with Philippe Starck, Marc Newson, and Terence Conran on design projects. In 2010, she co-founded, along with Ning-Li and Julien Calende. It was a savy business model directed to the influential London crowd who loves a bargain. Chloe currently directs all collections and product development at, as well as directing and styling all the edgy yet elegant interiors shots for both online and offline marketing campaigns.
Where were you born ?
How long in London:
14 years
Co-Founder of, in charge of collections and product development
Favorite Restaurant:
J Sheekey
Best Sushi:
Best Ethnic Food:
Noor Jahan Indian Cuisine
Best Italian:
La Famiglia
Best place for late night dining:
Maroush at Beauchamp Place
Best dessert:
Racine Restaurant
Best place for a romantic date:
My local pub with a Michelin star, The Harwood Arms.
Best Sunday brunch:
Stoke Park
Hautest Club/Lounge:
Mortons Club
Best place for a power business meeting:
Geales Fish Restaurant, just behind the offices in Notting Hill Gate.
All-around favorite spot in London:
Kensignton Gardens for summer picnics
If you have out of town guests, which hotel would you recommend?
Berkley Hotel
Favorite shopping venue/boutique:
Tom Dixon Shop
Best Spa:
Favorite Charity Event:
Humble Jumble Sale
Favorite Cultural Event:
Salone del Mobile, Milan Furniture Fair
Favorite Cultural Institution:
Institute of Contemporary Arts
Best Aspect of London:
Party scene and mix of culture
Best Steakhouse:
I am a burger fan, the best are at The Diner on the 4th floor of Harrods.
Best Pizza:
Serpentine Bar & Kitchen
Best Lunch:
Best Gym/Athletic Facility:
Heartcore in Notting Hill
Best Museum/Exhibit:
Saatchi Gallery
Favorite historic/legendary place to see or explore:
Brick Lane Market
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