Image: Art of the Trench
British fashion house Burberry celebrated the Art of the Trench at The Oberoi Hotel in Gurgaon, India with an interactive exhibition including 50 Art of the Trench portraits.
The exhibition was curated by Christopher Bailey and displayed 50 Art of the Trench portraits, which were showcased both as physical prints and on interactive digital screens so guests could further explore and “like” their favorite images. The event was dedicated to the item that Burberry has become famous for: the trench coat.
More than 300 guests, including some of the personalities who were photographed for the exhibition, attended the event. Indian photographer Manou of Wearabout shot the images in India, each showcasing a Burberry trench coat.
Bailey said, “I am incredibly excited about our Art of the Trench India project that we’ve been working on. We have this incredible portfolio of portraits taken by Manou, the Indian street style photographer, throughout Delhi and Mumbai of people wearing their iconic trench coats which we are thrilled to be showcasing both physically and digitally.”
Art of the Trench is a “living document of the trench coat and the people who wear it.” Though the project is an official collaboration between Burberry and some of the world’s best photographers (including a series by The Sartorialist Scott Schuman), everyone is encouraged to submit images of themselves or friends wearing the Burberry trench coat.
Image: Luxury Insider
Source: Luxury Insider