Jessica Simpson Celebrates Launch of Ready-To-Wear Collection at Macys Union Square

This past Saturday, October 1, Jessica Simpson made an in-store appearance at Macy’s Union Square to promote the launch of her Ready-To-Wear Jessica Simpson Collection.

The exuberant star arrived fresh-faced, bubbly, and stylish in a black dress paired with a blazer and silver accessories.  Simpson was enthused to greet hundreds of adoring fans and sign autographs.

Simpson’s fiancé of 10 months, Eric Johnson, was by her side for the celebration (San Francisco happens to be the same city where Johnson once played for the 49ers).

The ever-expanding Jessica Simpson Collection includes apparel, accessories, and luggage.  Simpson has enjoyed astronomical success as a business mogul as she continues to extend her brand.  Forbes Magazine estimated that Simpson’s entire product line sold close to one billion dollars last year.

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Photo Credit: Getty Images