Haute Event: Geneva Auto Show

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Custom Porsche Panamera by FAB DESIGN

What a magnificent auto show Geneva is.

From the moment we set foot in Palexpo to the time we left, our expectations were overachieved with an onslaught of news and product releases from auto companies, bike manufacturers, tire suppliers and of course dance schools. Yes, there was probably more fancy footwork than tech talk. Geneva is easy to navigate and offers excitement from not only your favorite brands, but also from exotic and newly discovered companies all competing for attention.

The land of Swiss watch making took center stage with announcements from the likes of Rolls-Royce who debuted the industry’s largest electric vehicle; Koenisegg Agera R and its hyper roof box; Can-Am’s concept HEV (hybrid electric vehicle) Spyder; a new hybrid Porsche Panamera; a plug-in electric Volvo; a quirky beach car from Rinspeed called the BamBoo, and a carbon fiber Lamborghini that’s going to change the way people evaluate speed.

It goes by the name Aventador LP 700-4 and blitzes offenses with a 6.5-liter V12 that pumps out 700 raging bulls and runs 2.9 sec from 0 to 62!

Automotive Rhythms (AR) is the multi-national lifestyle firm that blends evaluations of the latest cars, trucks, SUVs, and bikes around music, fashion, travel and technology. Consisting of Internet, print, radio, network TV, online video and event properties, AR is a multi-media and marketing gateway for receiving real time data and information on new rides, car shows, vehicle technology, green energy projects, customization, motorsports, celebrity profiles and auto lifestyle experiences. www.automotiverhythms.com

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