Finnish company Rosenlew presented the first series of designer’s fridges. The designer of the debut collection, famous Russian fashion designer and entrepreneur Denis Simachev, painted fridges in his trademark bright folk handwriting «a-la rus».
In this project the designer has harmoniously combined the class and tradition of technical excellence, the iconic Rosenlew design, with expressive folk ornament of his own brand. The line of fridges by Simachev consists of two models made in four color palette.
Each model is part of a limited edition of 100 copies. Such refrigerators look exceptional and can make your kitchen look like a million dollars.
Designer’s fridges were presented at Simachev Bar, where fans of the brand gathered.
Simachev is famous for his cutting edge clothes. He established his brand in 2001. His outfits combines the latest trends with Soviet legacy and Russian folk motives: hohloma and gjel patterns. Simachev’s funky T-shirts are popular among the young people all over Russia and Europe. His stylish clothes are presented in more than 40 countries of the world. And the bar bearing Simachev’s name is Moscow is one of the most glamorous night haunts in the capital.
Denis Simachev Boutique, Stoleshnikov pereulok, 12, building 2, www.denissimachev.com