Our Haute 100 list details the accomplishments of the most influential people in each of our markets—Miami, New York, Los Angeles, and San Francisco. These people continue to make moves, so rather than waiting for the next Haute 100 issue to come out, we thought we’d provide you with regular updates on those Haute 100 members who are making headlines. On our Haute 100 New York list is André Balazs, the hotelier behind some of the most successful and sexy ventures.
Company: André Balazs Properties
What Made Him Haute: In New York (The Mercer, The Standard, Sunset Beach, 40 Mercer Residences, One Kenmare Square, William Beaver House) and across the country, Balazs properties are a beacon for the haute bourgeoise. He just sold The Raleigh Hotel in Miami so that he can focus on building his Standard Hotel brand, and the new Meatpacking District location, which jumps the tracks of the High Line, constantly makes headlines thanks to guests who have a penchant for exhibitionism.
What Makes Him Haute Now: When Balazs’ Standard Hotel opened on Sixth Street in downtown Los Angeles, the hotel became the prime destination for the first centralized Los Angeles Fashion Week. Since then, downtown L.A. has come to be known as the main location for runway shows and retail stores such as Comme des Garcons have hopped on the fashion fever bandwagon.
Along with having a role in L.A.’s downtown makeover, Balazs might be making one basketball star very happy. The new Knick’s player Amar’e Stoudemire has been in the works to purchase a unit that was a collaboration by Salazs and Jean Nouvel. The apartment is located in a 14-story condo building and has all the right amenities: three bedrooms, floor-to-ceiling windows, built-in, remote-controlled wall bed, pool, sauna, gym and a landscaped courtyard on the swanky 40 Mercer St. Various other A-listers such as Marc Jacobs and Meg Ryan have signed leases in the same building that boasts a $20,000 to $30,000 a month price tag.