Jean Therapy: The Top 5 Denim Stores in London

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In fact stop that right now, it’s just not possible. We’d have nothing to wear. Nothing to dress up, nothing to dress down. Nothing to grow into as the denim moulded to your body and changed through washes, wear, and tear. Nothing to feel a little sad about when the time comes to throw away a trusted pair, and nothing to feel excited over as you pull on crisp new denim ready to bond with and grow a littler older with.

1 MIH Jeans

Originally established in the 1960s, MiH Jeans (formerly known as Made in Heaven Jeans) has one aim: to create the most perfectly fitting, leg-lengthening jeans on the market.

Founded originally by Tony Lonsdale and his wife, model Chekkie Maskell, the cult denim label garnered super-stylish fans such as sixties cool girls Jane Birkin and Farrah Fawcett. Now being revived by Tony and Chekkie's daughter Chloe, the collection revitalizes the brand's original designs giving them a retro-chic vibe. Take your look downtown in urban hip boyfriend-fit shorts and figure- flattering cropped jeans.

Unit 22-23

90 Lots Rd

London, SW10 0QD

0207 349 9030

2 London Denim

London Denim is the ultimate uber luxe women's jeans label founded in London in 2001. The collection features jeans, customised jeans and t-shirts updated on a seasonal basis. With names like the Chelsea (a skinny flare),?Buckingham (skinny high rise), Hampton (Skinny),?Westminster (Bootcut),?Kensington – (High Rise Straight Leg) and the?Mayfair (Cigarette Leg) simply chose your character or what suits you best.

In 2005, London Denim launched a customised jean collection which was sold Harrods with prices ranging from ?249 to ?900. London Denim also produced the world's most expensive T-Shirt, a Swarovski crystal-incrusted piece for $1,200.


Brompton Road


3 Trilogy

Whether you're addicted to denim or you find the hunt for the perfect fitting pair of jeans a chore, it's worth paying a visit to this one stop jean shop on Kings Road. From boot cut to flare, high waist to hipsters, Trilogy stocks a pair of jeans to suit. Brands include Radcliffe Denim, Citizens of Humanity, Sass and Bide, James, Juicy Couture and Paper Denim Cloth.

33 Duke of York Square


London, SW3 4LY

020 7730 6515

4 Selfridges

For an easy one stop floor packed with the leading names in denim design, you can’t go wrong at Selfridges. With names such as 7 for all Mankind, Farhi, Helmut Lang, Armani, and Alexandra McQueen, there will be a designer pair of jeans to suit year round.

400 Oxford Street

London, W1A 1AB

5 Pretty Green Carnaby Street

Liam Gallagher is famously the owner and designer of Pretty Green, which has been described as, “an up-front, straight talking, classic British clothing range.”

This men’s denim and casual collection includes a range of black and indigo jeans as well as Liam’s signature parka jackets, milatary jackets, denim jackets and polo shirts.

Carnaby Street


0845 539 2109

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