Dubai residents now have the opportunity to find all the fashion and lifestyle products of renowned department store Boutique 1 at its newly launched location in Mirdif City Center. The new opening of the multi-brand store follows the flagship stores located on The Walk at Jumeirah Beach Residence in Dubai and Beirut Central District in Lebanon and will provide a rich selection of designers to a wider range of customers.
The new store spans 1,300 square meters and was designed by London-based interior designer, Caulder Moore. “The area counts many local residents and we wanted to appeal to them giving them more reasons to continue to pop in and discover new things regularly. We therefore gave the store a relaxed, casual, accessible feel with flexibility and plenty of opportunities to create new inspiring visual merchandising. It is like an inspiring contemporary art gallery where the exhibits are the key focus and constantly changing,” stated creative director Ian Caulder in a recent interview.
At the Mirdif store you will find the usual fashion leaders which Boutique 1 offers such as Missioni, 3.1 Philip Lim, Paul & Joe, Diane von Furstenberg, Maharishi and Fred Perry for men. The new location will also include some new and up and coming brands such as Alice by Temperley, Kain, Blank, Manoush, Meghan for women, and Acne and Unconditional for men. In the beauty section you’ll find some of the finest brands such as Rodial, Ren, Philip B, and Hampton Sun. There is also a contemporary home section with designs by Alessi and Gaia & Gino. The book section has beautiful art, fashion and travel coffee table books which will peak anyone’s curiosity. Even if its not in your neck of the woods, head over to Mirdif to check out Boutique 1’s new fashionable mix.
Mirdif City Center 04 284 3777