LVMH Expands Their Luxury Portfolio with Two Resort Properties

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Ever dreamt of sleeping between Louis Vuitton sheets, or lounging in a Marc Jacobs custom robe? Well, that dream just may come true. Sort of.

LVMH, the luxury conglomerate known for its roster of high-end fashion houses—Louis Vuitton, Marc Jacobs, Celine, Fendi, Donna Karan, Givenchy, Guerlain, and more—announced plans to build two luxury resorts, one in Oman, the other in Egypt. Partnering with Orascom Development Holdings, this is not LVMH CEO Bernard Arnault’s first stab at hospitality. In 2006, he opened the five-star hotel, Cheval Blanc, in the French Alps, under his holding company Group Arnault. The two properties will operate under the same name as the French hotel.

Cheval Blanc Oman will lay on a desert island in the Indian Ocean, and be made up of 32 villas, a private beach, and a swimming pool. And the Egypt locale will have 40 suites on the Nile, also featuring a private pool.

Construction for the resort will be financed by Orascom, and LVMH will manage the properties, earning them a percentage of sales and profits. Moreover, this venture will allow LVMH to broaden the reach of their many fashion lines in these two vastly different markets. Both hotels are set to open in 2012.

Via WSJ

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