As Haute Living previously reported, actress Julianne Moore is set to appear in Bvlgari’s Spring/Summer 2010 jewelry and watch advertising campaign. Scheduled to debut in February, here’s a sneak peak at what you can expect to see next month.
The advertising campaign with Moore “marks a new artistic direction for Bvlgari. Rather than focusing on individual product categories, the ads will depict a lifestyle that they are called Eccentric Charisma.”
Photographers Mert Alas and Marcus Piggot shot the campaign at Tony Duquette’s beautiful Dawnridge mansion in Beverly Hills and each image is said to feature items from several of Bvlgari’s jewelry, watches, and accessories collections.
In a video of one of the shoots, which can be seen here, Moore is seen lounging in an exotic salon in the house richly decorated in brocades, jewel tone satins, and “plush peacock feathers.”
To get an idea of just what to expect when the campaign in launched in February, in one photo shoot, Moore is wearing 115 carat Colombian teardrop emerald earrings and Serpenti snake bracelets coiled around her wrists as she clutches Bvlgari’s new Chandra bag.
Moore was style by Julia von Boehm to “appear mysterious, luminous, and sophisticated.”